Yazan: James Scott | 14 January 2010 | No Comments
Categories: Marketing
Many entrepreneurs and executives want to move forward with the process of going public merely for the ability to raise capital through the sale of stock. They usually don’t think of the strategies necessary to keep the momentum going such as how much equity to give up initially, how much equity to sell ongoing, how to capitalize off of the use of the securities as collateral for loans and lines of credit and so on.
One of the most profound strategies companies can use to retain company equity while capitalizing off of their public entity is to put up portions of their securities as temporary collateral for loans and to use securities to grow through acquisition of strategic alliances.
Yazan: James Scott | 05 January 2010 | No Comments
Categories: Marketing
As the economy worsens and banks continue to crash and the US dollar is losing its place as the world currency American entrepreneurs need alternative funding solutions that cater to ongoing capital needs that take advantage of the international finance stage as opposed to domestic institutional lenders.
Many companies, for the first time, are considering going public as a viable option but where does one start on this trek? How much does it cost? What type of lawyer and consultants do I need? Who sells my stock? Etc.
Yazan: James Scott | 24 December 2009 | No Comments
Categories: Marketing
With all the search engine optimizers, online marketing and free article submission sites online, there is no shortage of self proclaimed Publicity Marketing gurus out there. Sadly most of these companies are fly by nights seeking quick profits without the true experience and ability to actually perform the task they were hired for.
Most of the publicity marketing firms are simply affiliates and resellers for various vendors as well as back link and submission builder sites. The problem is, with a service that is 100% outsourced the company you’re hiring doesn’t have a real understanding of how to put a solid, long-term plan together that will reap fast and ongoing results that will raise name awareness, increase website traffic and brand you as an industry expert.