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Use Video to Enhance Your Marketing

Yazan: Steven Schlagel | 13 October 2009 | No Comments
Categories: Marketing

There have always been multiple options for business owners to communicate with their customers. or clients. Videocasting (online video) is the next phase of marketing communication methods. Videocasting is easy and has many applications for small business owners and entrepreneurs. Aside from the initial low-cost purchase of a video camera, which you may already own, there is little expense in producing short digital video clips and adding this feature to your marketing efforts. However, there is a little know-how involved.

A Few Ideas On How Real Estate Agents May Attract Clients

Yazan: James Xyllion | 19 September 2009 | No Comments
Categories: Marketing

A few companies that I work with are doing some interesting marketing programs, and I think I can reference their activities to share some fast recommendations on how to find and close more real estate business in today’s market. Some of these ideas may appeal to you, others may not. However, I thought it would be appropriate to share.

1) Get a larger commitment by offering a discount contingent on that commitment. These days most clients will ask for a discount. Instead of readily handing it over, use discounts as negotiating points for larger commitments. As an example, if you are negotiating a discount for a commission, offer it in exchange for a bigger commitment for initial expenses. If the client is taking your money on the back end, let them pay up-front for some of the marketing expenses.

Making Money In The Offline Niche Doing Offline Consulting

Yazan: David White | 20 June 2009 | No Comments
Categories: Marketing

In order to make money in the offline niche, you will have to either have knowledge of internet marketing and possess a skill such as web design, article writing, press release writing, basic SEO (basic Search Engine Optimization), setting up autoresponders, setting up a PPC (Pay Per Click) campaign or any other related internet marketing skill.

Possessing all of the above website building and managing skills might seem a little overwhelming, but don’t worry! Many internet marketers have been working with local businesses and accomplishing the above tasks by hiring them out, a process known as “outsourcing”. This would require that you learn about outsourcing and freelancing while making any necessary adjustments in your project selling price for the added project costs.