Ranking the quality of your real estate leads

Yazan: Rob Minton | 06 June 2009 | No Comments
Categories: Marketing

In the past, I’ve written articles about consistently generating a good quantity of new leads each month. For my business, this quantity was 400 leads every month. This article will shift the focus from the quantity to the quality of these leads.

In this day and age, agents seem to be putting all their eggs in the basket of inexpensive leads. I have found, however, that inexpensive leads tend to be of lower quality.

Here is an interesting finding from my business: