Yazan: Ross Everett | 06 April 2010 | No Comments
Categories: Marketing
Sports gambling is a popular pursuit because everyone understands the basics of how teams win and lose and why. Horses, meanwhile, are an entirely different animal”no pun intended. It is a complex discipline unto itself, and a sound background in handicapping sports doesn’t insure success, or even mediocrity in handicapping the ponies. In fact, the history of sports betting is replete with successful gamblers that had a weakness for horse betting, with an emphasis on the word weakness. Most notable, perhaps, is the former resident handicapper at CBS, Jimmy The Greek Snyder. The story goes that The Greek was a first rate sports handicapper, but he couldn’t pick the winner of a one horse race when playing the ponies. The bad news for The Greek is that he enjoyed playing the ponies nonetheless, and often frittered away the money he won at the other end of the sportsbook.
Yazan: Ross Everett | 04 February 2010 | No Comments
Categories: Marketing
Seattle Slew, horse racing’s lone remaining living Triple Crown winner, passed away on May 7, 2002 at the age of 28. Already ranked among the all time greats by virtue of this accomplishment alone, Slew is even more notable as the only Triple Crown winner to go undefeated as a three year hold. He came from humble beginnings, bought at public auction–the only Triple Crown winner to be acquired in this manner. After retiring to stud in’78 he remained a very profitable horse based on a stud fee of $300,000. His offspring earned over $76 million dollars at the race track and include over 100 stakes race winners including’84 Kentucky Derby champion Swale.
Yazan: Ross Everett | 23 December 2009 | No Comments
Categories: Marketing
Southern California’s Del Mar Racetrack has been is often overshadowed by East Coast venues like Churchill Downs and Belmont Park. The reality is that the 72 year old track has a history to rival their better known counterparts that includes the greatest horses and jockeys in the sport, as well as a healthy dose of show biz glitz. Operated by the Del Mar Thoroughbred Club and located 20 miles North of San Diego, its perhaps most famous for its iconic slogan: “Where The Surf Meets the Turf.”